True Partnerships
We view our clients—90% of whom come from referrals—as true, invaluable partners. C&R sustains our winning, long-term relationships by taking on a considered, thoughtful approach to selecting and building partnerships.
Our Clients
Our Clients
Our Clients
Our Clients
Our Clients
Travel
Real Estate
Golf
Case Studies
Hospitality: Montage Los Cabos Resort Launch
C&R was brought on board in January 2018 to launch Montage Los Cabos, which opened its doors in May 2018 as the first international resort for the Orange County-based luxury hotel, resort and residence.
In the months leading to the hotel’s opening, C&R ideated and executed a unique LA market media event to begin conversations with and excite the resort’s top regional market media. In addition, C&R garnered significant pre-opening regional and national buzz, as well as secured a strategic exclusive with Condé Nast Traveler. Upon opening, a crucial component of the campaign was to target the nation’s top luxury travel editors for individual specially curated media visits to experience the resort firsthand – comprised of a fully hosted three-day itinerary (inclusive of culinary, spa and leisure activities) and roundtrip airfare. In addition to targeted media pitching, C&R secured coverage in top outlets such as: The New York Times, Travel + Leisure, Departures, Town & Country, Delta’s Sky Magazine, Financial Times’ How To Spend It, Forbes, Robb Report, Virtuoso and many more.
In the first three months post opening, roughly 20 top national editors visited Montage Los Cabos – resulting in feature coverage and a strong pipeline of commitments for the remainder of 2018 and well into 2019. Additionally, C&R secured the resort on the T+L It List, CNT Hot List, AFAR Stay List, Celebrating Living Platinum List, Organic Spa Wellness Awards, and Virtuoso’s Best of the Best.
Case Studies
Hospitality Lifestyle Brand Partnerships
Beyond traditional media relations, C&R has brokered countless strategic partnerships on behalf of our clients, further aligning properties with like-minded brands and exposing them to target audiences in impactful ways. By identifying and collaborating with new partners, we’ve elevated in-room offerings, resort programming, and on property events, further differentiating our clients from their comp set.
In the past, C&R has established partnerships with lifestyle brands including Casa Dragones, Equinox, goop, Le Crueset, Lululemon, Moët Hennessey, PXG, Trina Turk, Zadig & Voltaire and more. In addition to increased awareness, these brand partnerships also resulted in coverage locally, regionally and nationally.
Case Studies
Real Estate: Hualālai Resort
C&R was brought on board by Hualālai Resort to tell the larger “Gold Coast” destination story, focusing on the incredible real estate offerings while also showcasing the overall lifestyle and array of five-star amenities within the community.
Over the past three years, C&R has worked to tell Hualālai’s unique story through promoting individual real estate listings, key on-property personalities and the overall connection to the Hawaiian culture.
Coverage highlights include a front page Wall Street Journal MANSION story touting “homes that make waves,” as well as features in A-list outlets including Bloomberg Pursuits, Financial Times, Golfweek, LUXURY Magazine, Robb Report, The Sunday Times, The Week, Private Air Luxury Homes, Elite Traveler, Forbes and more.
Case Studies
Kukui’ula Awareness Campaign
C&R was charged with introducing Hawaii’s first new luxury resort in more than a decade to U.S. and Canadian media. Prior to the agency’s engagement, there was minimal media awareness for the project on the mainland and the community needed to create immediate excitement to drive sales leads and to create a series of third-party endorsements that could be used in marketing efforts. C&R immediately tapped into its network of key national and regional lifestyle writers to create excitement for the project. C&R arranged more than 20 visits with key decision makers from Robb Report, Golf Magazine, Coastal Living, Golf Digest, Unique Homes and Ocean Home. C&R also executed a series of NYC meetings with writers from Town & Country, Wall Street Journal, Travel + Leisure, CNN/Money, Financial Times, Elite Traveler and Departures.
Case Studies
Golf: Gary Player
C&R was hired to represent legendary golfer Gary Player. We were specifically charged with securing press for Mr. Player at the Majors (The Masters, US Open, British Open, PGA) and also expanding the brand outside of the traditional golf media. We have successfully placed Mr. Player and Black Knight International in influential business, lifestyle and travel outlets, including: ESPN The Magazine Body Issue, CNBC Squawk Box, Travel + Leisure, Charlie Rose, Men’s Journal, Travel + Leisure, The Wall Street Journal, Bloomberg TV, Fox Business, Forbes, Fortune and Robb Report. We also arranged for Mr. Player to speak at WORTH Magazine’s Worth Conversations Summit in New York City. C&R has also been responsible for managing the PR for his global Gary Player Invitational series event in Bedford Hills, New York.
Case Studies
Golf: Course Openings/Rankings Panels
C&R has been charged with introducing some of the top private courses in the country from acclaimed designers such as Jack Nicklaus, Tom Fazio, Tom Weiskopf and Gary Player. We have leveraged our 15 years of experience with the golf media to personally successfully court and secure visits from lead panelists at Golf Digest, GOLF, Golfweek, LINKS, etc.
Most recently, C&R successfully introduced the Gary Player designed course—The Cliffs at Mountain Park in Greenville, SC. During a one-year period, we secured decision makers from Golf Digest, GOLF, Golfweek and other top golf media. The course was named Best New Private in GOLF, a top new private in Golf Digest, Best of the Best in Robb Report and a feature story and recognition as one of America’s Top 100 Modern courses in Golfweek.
Los Angeles
New York
Dallas
Charleston
Denver
Chicago
